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Oct 14 min read
Stay Ahead of the Curve: Latest Trends in Telefundraising
At Keys, we’re always on the lookout for the innovations and strategies that are reshaping the fundraising landscape in Canada.
Aug 207 min read
The Future of Telefundraising: Trends and Innovations to Watch
Discover the exciting advancements shaping the future of telefundraising. From engaging video strategies to AI-powered call scripting.
Jun 108 min read
From Crisis to Connection: Behavioral Science Approaches to Post-Pandemic Fundraising
Decision-making during periods of stress or trauma is profoundly influenced by biological and psychological responses.
May 162 min read
The Power of Multi-Channel Fundraising: Connecting with Donors Everywhere
With donors being bombarded with messages left and right, capturing their attention requires a strategic and multi-faceted approach.
Dec 14, 20232 min read
Navigating the Post-Pandemic Landscape: The Crucial Role of Stewardship Calls in Donor Retention
In the wake of the post-pandemic financial worry, as organizations navigate through a landscape of economic uncertainty and, according to...
Nov 16, 20232 min read
Nurturing Trust and Engagement: Overcoming Donor Hesitations in Monthly Giving
At Keys Marketing Group, we are committed to fostering meaningful connections with our donors and creating a positive impact in our...
Jan 7, 20232 min read
Why donate monthly? The top 5 reasons Donate Monthly to a charity in Canada.
Are you thinking about donating to a charity in Canada, but aren't sure if you want to make a monthly commitment? Here are five reasons...
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